We make print ads simple & efficient
Use inexpensive print advertising, low marketing costs and attractive additional revenues. Up to 300 M additional contacts for your Campaign!
This is how pryntad works
pryntad connects advertiser and publisher
We connect advertisers, agencies, and publishers in a new marketplace. We now make targeted Ad bookings via bidding possible. Publishers whose titles match the targeting decide which bids to accept. The whole process is easier and more efficient than ever before. Also for the first time it is possible to book print media programmatically.
Now every advertiser can place ads in magazines and newspapers independently and achieve up to 300 million additional contacts for their campaigns in over 13,000 printed media.
pryntad in the media
pryntad in the media
pryntad in the media
Would you like to place an ad or
offer your inventory via pryntad?
pryntad for advertisers
Easy Access to Full Attention Media
Your 4 ways to print advertising
1. pryntad audiences
Book over 100 print audiences with more than 13,000 magazines and newspapers and get up to 300 million additional contacts. Find your target audience here!
2. pryntad programmatic print
We enable advertisers and brands to programmatically buy print inventory in newspapers and magazines. Learn more about programmatic print!
3. pryntad magazines
Over 9,000 magazines can now be booked with pryntad. Get in touch with us and tell us which titles or target groups you want to place an ad in. Find your preferred title!
4. pryntad newspapers – the marketplace
Here you can easily and comprehensively place ads in over 300 daily newspapers with 1,200 issues on one platform. You can determine your target group and receive a suitable selection of titles. You determine the price yourself and always keep the full overview. To the marketplace!
300 millionadditional contacts
Book over 100 print audiences in over 13,000 media and achieve up to 300 million additional contacts for your campaign. Find your specific target group!
save money and time
Use our target group and environment targeting and save yourself the time-consuming research of titles. Place your bid directly with multiple publishers and set your budget – all in one click. You set the price!
brand safety –cookieless
With pryntad you advertise exclusively in high-quality journalistic environments with a topic focus. This is how our targeting works reliably – even without cookies!
Trusted by the following brands
Would you like to place an ad or
offer your inventory via pryntad?
pryntad for publishers
Your additional revenue channel
pryntad audiences
Make your titles bookable via pryntad audiences – add floor prices if you wish. This way, your ads can be booked immediately. Interested? Contact us and find out more!
pryntad marketplace
pryntad offers publishers a closed marketplace for ads in newspapers to attract new customers and reactivate existing customers. You have a clear and complete overview, of all Advertiser bids. Our marketplace for magazines will follow shortly. Publishers can decide which bids to accept. Find out how you can integrate pryntad into your sales funnel.
pryntad programmatic print
We enable publishers to programmatically sell their print inventory to agencies and advertisers via DSPs. Learn more about programmatic print!
Low costof sales
pryntad offers you an additional, cost-efficient revenue channel. You receive ad bookings without your sales force having to become active. Your project effort is minimal, development work is not necessary.
Revenue & discount control
Our innovative bidding principle makes price lists redundant. Advertisers place their bids. You decide which bids you accept. This way you keep full control over your pay factor.
Easy access to new customers
With pryntad you make it easy for all advertisers to place ads with you. This also increases your chances of getting new customers. Existing customers can easily be reactivated with pryntad.
Trusted by the following publisher
Would you like to place an ad or
offer your inventory via pryntad?
4 easy steps to your ad placement
Create campaign (advertiser)
- Budget / bid
- Targeting
- Timing
- Creative templates (optional)
Check playlist (advertiser)
- Check products
- Edit (optional)
- Release publisher
Accept bid (publisher)
- View bids
- Select bid
- Booking confirmation
Publish ad (publisher)
- Ad-handling
- Ad-publishing
Bidding principle
Advertisers choose their target group, an ad format and determine their desired price.
Publisher matching
The bid automatically reaches all publishers whose readership corresponds to the requested target group
inventory control
Each publisher determines which bids they accept from the advertiser.
Fair pricing
Advertisers and publishers find each other automatically and efficiently at the best possible price.
create campaign (advertiser)
- Budget / bid
- Targeting
- Timing
- Creative templates (optional)
check playlist (advertiser)
- Check products
- Edit (optional)
- Release publisher
accept bid (publisher)
- View bids
- Select bid
- Booking confirmation
publish ad (Publisher)
- Ad-handling
- Ad-publishing
bidding principle
Advertisers choose their target group, an ad format and determine their desired price.
publisher matching
The bid automatically reaches all publishers whose readership corresponds to the requested target group
inventory control
Each publisher determines which bids they accept from the advertiser.
fair pricing
Advertisers and publishers find each other automatically and efficiently at the best possible price.
That's what our customers say
“We believe in a diverse media mix and very much welcome the opening of digital shopping channels for classic media.”
„I really recommend everyone to book ads in magazines and newspapers with pryntad. As an absolute newbie in the field of print, I can say that it was really easy and worked well.“
“With pryntad, it was very easy for us to complement our digital marketing with the newspaper channel and thus reach new target groups.”
Anja Jeremias
Levin Vostell
Julia Hitzbleck
“We believe in a diverse media mix and very much welcome the opening of digital shopping channels for classic media.”
Anja Jeremias
„I really recommend everyone to book ads in magazines and newspapers with pryntad. As an absolute newbie in the field of print, I can say that it was really easy and worked well.“
Levin Vostell
“With pryntad, it was very easy for us to complement our digital marketing with the newspaper channel and thus reach new target groups.”
Julia Hitzbleck
print media booking
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